We shortened the path from choosing a product to completing the order with our own purchase process, tailored to the shop.
01
Home/
Case study/
Efekciarnia
Efekciarnia
Case study · Home & garden
Interior decor with a mobile-first approach with a shorter checkout and a module for architects
For Efekciarnia we rebuilt the shop for mobile devices, shortened the purchase path with our own checkout module and added tools for interior architects and business partners.
Mobile first
Custom checkout
Module for architects
Basket sharing
About the client
Efekciarnia sells interior finishing and decor materials: wall, ceiling and floor decorations from trusted manufacturers. It serves both individual customers and designers.
→Home & garden, interior decor
→A wide range from furniture to small accessories
→Individual customers and interior architects
Client challenges
Managing a wide product range
01A diverse catalogue needed flexible tools for managing products and promotions, without manually rearranging categories for every campaign.
Mobile first
02The target audience shops on their phones, so responsiveness and simple navigation were the starting point, not an afterthought.
Performance problems
03The previous shop was slowing down, and its design no longer met customer expectations. Both the back end and the visual layer needed optimising.
Better user experience
04Placing an order was difficult and the content was hard to read. The redesign was to tidy up the purchase path and the way information is presented.
How we helped the client
Seven areas of the project, from checkout to splitting orders by delivery method. Expand to see the details.
Customers can send their basket to someone else, which is natural when furnishing a home: decisions are made together, not alone.
Architects and partners got a separate tool for managing projects, orders and communication with clients.
A selected product appears on the homepage with a live countdown to the end of the promotion, which keeps sales campaign messaging clear.
Products can be added to categories temporarily, for example for Black Week, so the team can react to the season without a developer.
The client switches product page sections, such as technical data, video, descriptions and cross-selling, on and off in the back office.
Large furniture and small accessories ship differently, so the order splits into separate shipments and the customer gets an update at every stage.
Results of the partnership
Efekciarnia sells more smoothly on mobile because checkout is shorter and navigation is tidier. The team runs promotions and controls product page sections itself, and splitting orders by delivery method means customer service no longer has to explain why furniture and accessories arrive separately.
A shop built for shared buying decisions
Basket sharing and the module for architects handle a situation typical of this industry: several people working on one interior at the same time.
7
areas of work in the project
2
customer groups served separately: individuals and architects
1
order split across several delivery methods
Notable project features
02
Promotion countdown on the product page
03
Cross-sell on the product page
04
PDF attachments on products
05
Hot Shot module on the homepage
See other projects from this industry
Need more examples? See our projects for home & garden brands.
Learn more
We run home & garden shops where product photos, dimensions and efficient delivery matter. See what we implement for brands in this category.
Curious how we can improve your ecommerce business?
Want to know what our PrestaShop solutions can do for your shop? Fill in the form and we’ll get in touch to learn about your business needs. We’ll prepare an initial analysis and a proposed plan of action.
Fill in the enquiry form
We reply within 24 working hours.
Error: Contact form not found.