Module Free Shipping
A counter showing how much is left to free shipping
The module keeps customers informed of how much they still need to spend to reach the free shipping threshold. The message appears in the cart and in selected places in the store, and updates in real time as products are added. The shipping cost stops being an expense and becomes a goal to reach.
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Module benefits
Higher cart value
A message about the missing amount is the simplest argument for the customer to add one more product.
A cost turned into motivation
Shipping stops being an unpleasant item at the end of the order and starts driving customers to browse the offer.
Fewer abandoned carts
A customer who sees they are close to the threshold gives up less often than one who only sees the shipping fee.
Control over the message
You set the text and where it is displayed yourself, matching it to your pricing strategy.
Visible progress
Instead of dry information about the threshold, customers see how close they already are to the goal.
Free shipping works like a reward, not a discount
Customers would rather spend twenty złoty on a product than pay fifteen for shipping.
The same amount is a gain on the purchase side and, on the shipping side, an expense people want to avoid. That’s why a free shipping threshold tips the decision to add a product in the store’s favour.
The second mechanism is a clear goal. Being told that twenty złoty is missing turns shopping into a task with visible progress, and people tend to finish tasks with visible progress.
Practical applications
A customer with a cart just below the threshold sees a specific amount and usually adds a product.
You promote a lower threshold for the duration of a campaign with a message visible across the whole store.
A threshold set above the average order value raises it, instead of paying for the shipping of small carts.
Technical specification
Threshold settings
- Threshold valueThe order amount from which delivery is free.
- Message textYour own text with the amount missing to the threshold filled in automatically.
- Display locationCart, header or product page, depending on your strategy.
How the counter works
- The module compares the cart value with the set threshold.
- It shows the difference and updates it with every change in the cart's contents.
- Once the threshold is exceeded, the message changes to a notice that free shipping has been granted.
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